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beauty

the importance of everyday beauty

The Pursuit of Beauty in Public Life

The City Beautiful movement, which flourished in the late 19th and early 20th centuries, was a profound attempt to bring beauty to urban spaces. Its architects believed that well-designed public spaces—filled with grand buildings, harmonious streetscapes, and lush parks—could elevate the human spirit and inspire civic pride. More than mere ornamentation, these spaces were intended to comfort, inspire, and dignify everyday life.1

The Pursuit of Beauty in Public Life

the alienation of indifference

In contrast, the world we inhabit today often reflects an indifference to beauty. Functional but soulless architecture dominates our cities, while suburban sprawl isolates us in spaces devoid of inspiration. This neglect of the aesthetic has profound consequences: without beauty, our surroundings fail to nourish the human spirit or foster a sense of belonging.1

the alienation of indifference

why beauty matters

Beauty is not a luxury; it is a vital part of the human experience. It speaks to our shared humanity and connects us to something greater than ourselves.1 Whether found in the soaring arches of a cathedral or the dazzling vitality of a garden, beauty elevates our everyday lives, offering moments of solace and joy amidst the pressures of modern existence.

why beauty matters

Beauty on a Personal Level

While grand urban planning movements like City Beautiful aimed to transform entire cities, their principles resonate far beyond urban landscapes. Beauty has a profound impact not just on our public spaces but also in the intimate settings of our personal lives. A well-curated home, an inviting garden, or, yes, a backyard sauna, can all contribute to a sense of peace and inspiration. Small acts of care and intention transform the mundane into something extraordinary, reminding us of the sublime even in the simplest of moments.

Beauty on a Personal Level

The Sublime in the Everyday

A sauna’s warm, wood-lined interior, its interplay of light and shadow, and its connection to natural elements like water and stone all work to create an atmosphere of quiet beauty. This pursuit of beauty is not about luxury; it is about crafting a space where mindfulness and tranquility can flourish—a space that reminds us of the sublime in everyday life.

The Sublime in the Everyday

The Case for Mindful Design

Incorporating beauty into the spaces we inhabit, from our cities to our backyards, is an act of care and intention. By striving to create beautiful environments, we do more than enhance their aesthetic appeal—we create spaces that enrich the lives of all who visit them. A simple backyard sauna, built with this ethos, can serve as a powerful and ongoing reminder of the transformative power of beauty.

The Case for Mindful Design

see for yourself

Ready to experience the timeless tradition of sauna for yourself? Step away from the everyday and immerse yourself in a world of heat, steam, and relaxation. Book your free session at our sauna and discover the profound joy of connection, renewal, and wellness firsthand.